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New collections Part 1: S.Oliver, Esprit and Benetton (with summer trend quotient)

March 23, 2012

This is the first in a series of blog posts covering the Spring/Summer 2012 collections hitting stores this season! Take a look at the collections and our summer trend quotient to know how trendy it is, decide what you like, and go shop! Happy shopping! 😀

In this post, I’ve written mostly about casual wear brands.

S.Oliver

s.Oliver Casual brings the joy present in nature to their clothes.

Summer trend quotient: 7/10 (florals and greens)

s.Oliver Casual_007 SS 2012

Selection by s.Oliver (the premium line) is about holidays, luxury and being relaxed and carefree in style.

Summer trend quotient: 6.5/10 (resort and relaxed wear)

SELECTION by s.Oliver_041 SS 2012

QS by s.Oliver is for those outdoor summer days with friends, enjoying music, love, spontaneity and youth.

Summer trend quotient: 6.5/10 (lots of colour, non-seasonal prints)

QS by s.Oliver_050 - Copy SS 2012

Esprit

Women’s wear at Esprit is about whites– formal and informal summer dresses, elegant blouses and jackets. And then there are the audacious flower prints on chiffon, linen and soft silk—seen on skirts, shorts, blouses, leggings, jumpsuits and dresses.

Summer trend quotient: 6/10 (needs some excitement!)

Esprit SS 2012 dress

For guys there are daring plaids, box checks and chess board prints. The colour of choice is blue—from light to navy! Laidback guys will enjoy the Jamaican short pants and trousers in a range of colours, best worn with Esprit’s hats and tees.

United Colors of Benetton

It’s a season in Technicolor, says Benetton! And they’re right.

UCB ss12_man_campaign_11

For men, there are bold chromatic combinations, multi-coloured solutions, with cable-knit designs, patterns and vibrant stripes.

Summer trend quotient: 9/10 (love that they’re big on patterns!)

UCB ss12_man_look_9

For the ladies, the explosion of colours and prints continues at UCB. Don’t miss the spots, stripes and bold colours (orange, pink and blue).

Summer trend quotient: 9/10 (dots are hot this season!)

UCB ss12_woman_look_6

More collection updates coming soon!

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One Comment leave one →
  1. Flo permalink
    March 23, 2012 9:09 am

    Benetton’s collection sure looks yummy!
    That skirt in the first s.Oliver pic– want!

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